As per the current market research conducted by the CMI Team, the global Organic Pea Protein Market size is expected to record a CAGR of 8.5% from 2024 to 2033. In 2024, the market size is projected to reach a valuation of USD 23,345.1 Million. By 2033, the valuation is anticipated to reach USD 48,647.8 Million.
Organic Pea Protein Market: Growth Factors and Dynamics
- Rising Health Consciousness: Increasing awareness about health and wellness among consumers is a significant growth factor for the organic pea protein market. Consumers are increasingly seeking plant-based protein alternatives as part of a healthier lifestyle, which is driving the demand for organic pea protein products.
- Growing Demand for Vegan and Vegetarian Products: The rising adoption of vegetarian and vegan diets, driven by concerns about animal welfare, environmental sustainability, and health benefits, is fueling the demand for plant-based protein sources like organic pea protein. This trend is particularly pronounced in developed regions like North America and Europe but is also gaining traction globally.
- Expansion of the Sports Nutrition Industry: The sports nutrition sector is experiencing robust growth globally, with athletes and fitness enthusiasts increasingly incorporating protein supplements into their diets to support muscle growth, recovery, and overall performance. Organic pea protein, known for its high protein content and suitability for vegan diets, is gaining popularity as a key ingredient in sports nutrition products.
- Clean Label Trend: The clean label movement, characterized by consumers’ preference for natural, minimally processed, and transparently sourced ingredients, is driving the demand for organic pea protein. Organic pea protein aligns well with this trend, as it is perceived as a clean, natural, and sustainable protein source without artificial additives or genetically modified organisms (GMOs).
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Organic Pea Protein Market: Partnership and Acquisitions
- In 2022, Royal DSM, a Dutch multinational company, finalized the acquisition of Vestkorn Milling, a prominent European producer of pea-derived products. The transaction, valued at US$ 79.97 million, strengthens DSM’s position in the market for plant-based ingredients and aligns with its sustainability-focused growth strategy.
- In 2020, Cargill, a US-based food company, invested US$ 75 million in PURIS to enhance pea protein production capacity at a Dawson, Minnesota facility. This investment aims to meet the increasing global demand for pea protein, starch, and fiber, supporting PURIS’ growth strategy.
Organic Pea Protein Market: COVID-19 Analysis
The COVID-19 pandemic has significantly impacted the Organic Pea Protein Market, with the industry experiencing both positive and negative effects. Here are some of the key impacts:
- Disruption in Supply Chain: The organic pea protein market experienced disruptions in the supply chain due to lockdown measures, travel restrictions, and labor shortages imposed to curb the spread of COVID-19. This led to delays in sourcing raw materials, transportation bottlenecks, and logistical challenges, affecting the production and distribution of organic pea protein products.
- Shift in Consumer Preferences: The pandemic altered consumer behavior and preferences, with a heightened focus on health, immunity, and sustainability. While demand for plant-based protein products remained strong, the uncertainty surrounding the pandemic and economic downturn influenced purchasing decisions, leading to fluctuations in demand for organic pea protein.
- Investment in E-commerce and Online Retail: To adapt to changing consumer behavior and capitalize on the surge in online shopping during the pandemic, organic pea protein manufacturers and retailers expanded their e-commerce presence. Enhanced digital marketing strategies, promotional offers, and direct-to-consumer sales channels facilitated broader market reach and accessibility.
- Diversification of Product Offerings: Manufacturers diversified their product portfolios by introducing new organic pea protein formulations, flavors, and value-added products to cater to evolving consumer preferences and emerging market segments. Innovation in product development addressed specific nutritional needs, such as fortification with vitamins, minerals, and functional ingredients.
- Supply Chain Resilience and Localization: Companies focused on building resilience in their supply chains by diversifying sourcing locations, securing alternative transportation routes, and implementing inventory management strategies to mitigate the impact of future disruptions. Localization of production facilities and sourcing networks helped reduce dependencies on international markets.
- Focus on Food Safety and Quality Assurance: Given heightened consumer concerns about food safety and hygiene during the pandemic, organic pea protein manufacturers prioritized stringent quality control measures, adherence to regulatory standards, and implementation of food safety protocols across the production process to ensure product integrity and trustworthiness.
List of the prominent players in the Organic Pea Protein Market:
- Roquette Frères
- Puris
- Axiom Foods Inc.
- Glanbia plc
- Cosucra Groupe Warcoing SA
- Burcon NutraScience Corporation
- The Scoular Company
- Nutri-Pea Limited
- Farbest Brands
- AGT Food and Ingredients
- World Food Processing
- Bioway (Xi’An) Organic Ingredients Co. Ltd.
- Fenchem Biotek Ltd.
- Yantai Shuangta Food Co. Ltd.
- Hill Pharma Inc.
- Others
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